Post by account_disabled on Feb 13, 2024 5:19:03 GMT
This chapter is a contribution by Silvio Porcellana, founder of Chatbots Builder , the online system for creating chatbots for Facebook Messenger in a simple, fast and effective way. Video e content marketing Video is the content with the best ROI , according to 51.9% of marketers, accounting for 74% of internet traffic . Liked on desktop and mobile, works on social media, engages. evolution of videos Evolution of mobile video. The best way to take advantage of videos? A 1 minute video is worth 1.8 million words . Furthermore, it is the ideal format for content that performs better live, such as interviews: being able to listen to the words is more exciting than reading the report.
All this without forgetting the importance of live streaming : in 10 best gps tracker services in Bangladesh events, but only if used professionally. The same goes for Hangouts and Facebook Live. Useful tools: Lumens5 and Videohance to insert texts and effects, and make the video more engaging. Images and infographics Images inserted into content increase reader interest by 80% . For 46% of marketers, photos are decisive in storytelling marketing strategies . Images are also fundamental for increasing shares: it is no coincidence that a tweet with visual content receives 150% more retweets than those who do not use them. When to use them: whenever you create social content.
Images have great importance in blogs, to explain concepts and focus attention. Choosing a quality image can make a post successful or unsuccessful. On infographics, which are fundamental when you want to do link earning, it is important to always leave your logo and name to promote the brand when they are shared. The essential tools? there are hundreds, but Canva and Infogram are perfect for creating graphics. Useful resource: 30 free images for your blog . Webinars and content marketing Webinars are decisive in content marketing because they allow direct discussion and personalized contact with the target. They allow you to create an audience around the brand, build relationships and highlight particular services or aspects.
All this without forgetting the importance of live streaming : in 10 best gps tracker services in Bangladesh events, but only if used professionally. The same goes for Hangouts and Facebook Live. Useful tools: Lumens5 and Videohance to insert texts and effects, and make the video more engaging. Images and infographics Images inserted into content increase reader interest by 80% . For 46% of marketers, photos are decisive in storytelling marketing strategies . Images are also fundamental for increasing shares: it is no coincidence that a tweet with visual content receives 150% more retweets than those who do not use them. When to use them: whenever you create social content.
Images have great importance in blogs, to explain concepts and focus attention. Choosing a quality image can make a post successful or unsuccessful. On infographics, which are fundamental when you want to do link earning, it is important to always leave your logo and name to promote the brand when they are shared. The essential tools? there are hundreds, but Canva and Infogram are perfect for creating graphics. Useful resource: 30 free images for your blog . Webinars and content marketing Webinars are decisive in content marketing because they allow direct discussion and personalized contact with the target. They allow you to create an audience around the brand, build relationships and highlight particular services or aspects.